Ben Longden

I'm a graphic designer, currently working at The Guardian, here's something i've been up to lately.

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Ben Longden selected work ↓ Here's some things i've been up toAbout

Rebranding the YMCA

Evolve Brand

Full strategic rebrand and rethink of South London YMCA. Completed at Both



Breaking new ground

ThinkWell Brand

Brand and naming for international Health Finance firm ThinkWell. Completed at Both.


Deep Thinking

ThinkWell Website

Website for international Health Financing firm ThinkWell. Completed at Both.


Going to the pictures

Cosmic Brand

Brand identity, stationary and website for Cosmic Picture. Completed at Both.


Partying in a field

Farmfestival Website

Website design and build for music festival Farmfestival in Somerset.


Refreshing estate agents online

Bective Website

Website design for Bective Leslie Marsh. Completed at Both.


Refreshing estate agents

Brand Collateral

Printed and branded materials for estate agent Bective Leslie Marsh. Completed at Both.


Crowdsourcing Ideas


Crowdsourcing platform designed for Cornwall Council. Completed at Sea.


Being Both

Anniversay Newspaper

Anniversary newspaper design for BothAssociates. Completed at Both.




Building Both

Portfolio Website

Website design and build for BothAssociates. Completed at Both.


Going to the pictures

Cosmic Picture Film Collateral

Printed materials for 3D & Imax movie. Completed at Both.


Drinking coffee

A&M Website

Website design, build and photography cafe Aston & Magill. Completed at Both.


Founding a Charitee

Brand & Print Design

T-Shirt design for Farmfestival. Design and produced for Charitee.


Sorting out finances


Website design for Punter Southall Financial Management. Completed at Both.



VoiceBox brand design

Brand design for Design Council led project to engage communities in town planning. Completed at Sea.


Looking at health

Health In Habitat

Brand design for ECEHH led project studying the relationship between human health and their environment. Completed at Sea.

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Spotting the signs

Spot The Traffik

Website and sub-brand design for STOP THE TRAFFIK. Completed at Sea.

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Raising money for charity

Help For Japan

Exhibition to raise money to help aid get to the victims of the Japanese earthquake.

japan_exhibit copy

Discussing design


Newspaper design and curation. Completed with Emma Talbot.

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I am a graphic designer currently working at The Guardian, and a creative thinker, I like to apply design thinking to create social impact. I have worked in agencies since graduating from University College Falmouth in 2011.

Whilst working across a wide range of practices from service design to animation, my passion lies in branding, typography and digital design.

I believe in design that looks good and does good. This is something which I try to apply to all projects I take on.

To me design is everything from photography to typography, copy to code, it's all important in making sure that the idea at the centre of it all is communicated.

If you'd like to get in touch say

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